Most paprika farmers in Korea have grown bell-type paprika, mostly for export to Japan. However, continued long-term yen depreciation has worsened the export profitability of paprika, increasing domestic sales and decreasing farmers’ income. Gyeongsangnam-do Agricultural Research and Extension Services developed ‘New Daon Red’ as a new mini paprika to replace some bell-type paprika cultivation to cope with the change. The maternal line, Trirosso, has deep orange conical fruits with good fruit set, while the paternal line, SBR970, exhibits red fruits and stable fruiting with strong vegetative growth. F₁ ‘New Daon Red’ was selected as an excellent cultivar for fresh consumption in 2018 from the on-site test that lasted 2 years starting in 2017. This cultivar showed similar plant height to the control ‘Raon Red’ but had larger leaves. The fruit weighed 71 g, 8% heavier than that of the control, with a longer and narrower shape. Fruits of ‘New Daon red’ had a sweetness level of 9 °Brix and were soft. The occurrence rates of blossom-end rot and skin cracking were 1.4% and 2.4%, respectively, in ‘New Daon Red,’ while they were 0.2% and 0.8% in ‘Raon Red.’ However, ‘New Daon Red’ had a 26% higher yield per land unit due to its better fruit set than the control cultivar. Therefore, it is expected that the high productivity of this cultivar, along with good fruit quality, could contribute to increasing farmers’ income (Registration No. 9684).